Services

Event Strategy

Craft strategic blueprints for  proprietary or third-party events that align with your business objectives and audience needs. 

Persona Building

Develop detailed audience profiles to inform event design, messaging, and engagement strategies to ensure messaging and engagement resonate. 

Experience Audit

Conduct a thorough evaluation of your event to pinpoint strengths, weaknessses, and areas for growth.

Portfolio Optimization

Optimize your event portfolio to ensure alignment with your audience and objectives while uncovering gaps and driving maximum impact.   

Message Creation

Create impactful messaging that resonates with your audience and drives action.

Competitive Analysis

Gain insights into competitors' event strategies to identify opportunities for differentiation.  

Workshop Development

Build and facilitate interactive sessions that drive collaboration, creativity, and strategic alignment.

Gap Analysis

Assess your event strategy, sponsorships, or audience engagement tactics to identify misalignments and uncover opportunities for improvement.

Custom Solutions

If my listed services don't quite align with your needs, I'll create a tailored program to fit your unique situation and drive impactful results.

Brands I've Worked With

Alcon | AMD | Atlassian | Capital One | Cisco | Docusign | eBay Motors | Educause | Ineight | International Council of Ophthalmologists | National Confectioners Association | National Association of Athletic Trainers | Sanofi | Sitecore | Splunk | Wacker Neuson | Workday 

2025 SO Strategies LLC